moe / wrapping station

december brings joyful and festive times to the winter season. malls get crowded for gift shopping, festive activities and last minute grab & gos. a stand designed to inspire Santa’s factory, an actual gift box holding the staff, presenting as elves. with 4 sides, 4 team member will be able to assist the customer with the gift wrapping
design
2d drawings
3d visualizations
strategy
experiential
No items found.
i designed the stand to make it both appealing & functional to the mall. with a standard size for conveyor belts, it was a puzzle to put together with the limited space i had in the brief.
uae, 2019
dubai
No items found.
uae, 2019
dubai
the decision to use conveyor belts was not only for the esthetics & theme, but also to keep traffic away from the wrapping area. you can see it in action in this video: https://www.youtube.com/watch?v=FEW8WgJ_QXc
No items found.
Worked in AutoCAD in one tidy single file, with details, plotted in designated layouts
i also added an interactive game for kids & adults, for them to kill time until their items are finished. a timeless, simple yet tricky design to be executed, that serves both the flow & concept. moe's own gift wrapping factory was an attraction point throughout the holidays
DWG/PDF file submitted
CAD/PDF
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