based on comprehensive market research, the brand’s visual guidelines on social platforms, & an inspiration from the hot dog itself, this virtual brand was brought to life as a hot dog shop in abdali mall in amman, jordan
interior design
2d drawings
3d visualizations
space design
remote work
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embodying both the hotdog’s main colors & movements, as well as the brand’s playful language & malleability in each corner of the design, lighting, & materials chosen, created a memorable atmosphere consistent with the brand itself.
jordan 2021
amman
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jordan 2021
amman
the ‘hungry’ neon signs constructed on the side wall created a statement, a signature wall to be implemented in upcoming branches. similarly, the suspended neon lights, symbolizing the condiments’ shape & movement on a hotdog, also bears the same objective. I emphasized on the vibrant design of Hungry Dog’s interiors, but also showcased its friendly aspect in the execution.
